DeFi Ride-Hailing
Drife
5,000+App Downloads
103.9KGalxe Followers
38K+Onboarded Users
624K+Impressions
The Brief
Dubai-based ride-hailing platform gearing up for its public sale and a UAE-wide launch.
What We Did
Owned KOLs, socials, and community growth. Landed some of the largest KOLs in the space; structured campaigns via Zealy/Galxe/TaskOn. Planned and ran the 'Perk Miles' campaign: strategic partnerships with 10 projects on Galxe, dedicated reward pools per partner community, plus a curated mix of airdrop and giveaway influencers.
Campaign Results & Impact
624K+ impressions at 18.5% engagement, Discord grew from 664 → 7K+
38K+ users onboarded through Zealy/Galxe/TaskOn quest campaigns
'Perk Miles' alone drove 5,000+ app downloads (iOS + Android) and 10,000+ platform users
103,968 followers on Drife's Galxe campaign page (grown from an early-stage 233 followers, rank #999+)
Monthly organic Twitter growth: 229.4K impressions, 7.4% engagement, 1K new followers in single reporting period
Telegram: 10.8K members (+844 in under 3 weeks), 310.8K total messages, +1,000-user surge in a single week
Discord: 4,481 members with weekly new-member growth up 127.3% and retention up 1,192.3%
External Public Proof
Visual Evidence & Screenshots
Confirmed DRIFE KOLs Group (43-member group screenshot)
Galxe Early Stage Snapshot (233 followers, rank #999+)
Galxe Growth Snapshot (103,968 followers)